Created by Matt Zoller Seitz
Directed by Judith Carter
“If you only read the books that everyone else is reading, you can only think what everyone else is thinking.”
Haruki Murakami
The rollicking saga of reality television—an ambitious cultural history of America’s most influential, most divisive artistic phenomenon, from the Pulitzer Prize–winning New Yorker writer and author of I Like to Watch: Arguing My Way Through the TV Revolution
Who invented reality television, the world’s most dangerous pop-culture genre? And why can’t we look away? In this revelatory, deeply reported account of the rise of “dirty documentary”—from its contentious roots in radio to the ascent of Donald Trump—Emily Nussbaum unearths the origin story of the genre that ate the world, as told through the lively voices of the people who built it. At once gimlet-eyed and empathetic, Cue the Sun! explores the morally charged, funny, and sometimes tragic consequences of the hunt for something real inside something fake.
In sharp, absorbing prose, Nussbaum traces the jagged fuses of experimentation that exploded with Survivor at the turn of the millennium. She introduces the genre’s trickster pioneers, from the icy Allen Funt to the shambolic Chuck Barris; Cops auteur John Langley; cynical Bachelor ringmaster Mike Fleiss; and Jon Murray and Mary-Ellis Bunim, the visionaries behind The Real World—along with dozens of stars from An American Family, The Real World, Big Brother, Survivor, and The Bachelor. We learn about the tools of the trade—like the Frankenbite, a deceptive editor’s best friend—and ugly tales of exploitation. But Cue the Sun! also celebrates reality’s peculiar power: a jolt of emotion that could never have come from a script.
What happened to the first reality stars, the Louds—and why won’t they speak to the couple who filmed them? Which serial killer won on The Dating Game? Nussbaum explores reality TV as a strike-breaker, the queer roots of Bravo, the dark truth behind The Apprentice, and more. A shrewd observer who adores television, Nussbaum is the ideal voice for the first substantive history of the genre that, for better or worse, made America what it is today.
MZS.Press is the online arts bookstore founded by author, critic, and filmmaker Matt Zoller Seitz and directed by Judith Carter. It offers new, used, signed, collectible, and rare books on film, TV, music, photography, and the visual arts. The store was launched in 2019 on a different platform and has expanded to incorporate arts books published by MZSPress's private imprint: titles currently include Seitz's The Deadwood Bible: A Lie Agreed Upon and Dreams of Deadwood, about the HBO Western, and Walter Chaw's A Walter Hill Film.
Our deepest wish is to promote, encourage, and distribute work by small presses, academic presses, and individuals. Extraordinary work tends to get swallowed up on giant platforms like Amazon and Barnes & Noble. The store's inventory of nearly 1000 volumes is currently in the process of being reconstructed after its relocation from Cincinnati, Ohio, to Dallas, Texas. The titles featured here are personally selected by a group of curators and advisors, including Seitz, Carter, and an array of critics, artists, journalists, educators, publishers, and arts mavens who are known for their ability to suss out what Seitz's jazz musician dad liked to call "the good sh*t."
"I feel comfortable using legal jargon in everyday life... I object!" Alicia Silverstone as Cher Horowitz in Legally Blonde, 2001
Matt Zoller Seitz
Critic, Author, Filmmaker, MZS Press Creator
Matt Zoller Seitz is the Editor at Large and film critic of RogerEbert.com; Features Writer for New York Magazine and Vulture.com, Contributing Writer for D Magazine and Texas Highways as well as finalist for the Pulitzer Prize in criticism. His writing on film and TV has appeared in Sight and Sound, The New York Times, Salon.com, The New Republic and Rolling Stone. Seitz is the founder and original editor of the influential film blog The House Next Door, now a part of Slant Magazine.
Seitz has written, narrated, edited or produced over a hundred hours’ worth of video essays about cinema history and style for The Museum of the Moving Image, Salon.com and Vulture, among other outlets such as Texas Highways and AARP. His five-part 2009 video essay Wes Anderson: The Substance of Style was spun off into the hardcover book The Wes Anderson Collection. This book and its follow-up, The Wes Anderson Collection: Grand Budapest Hotel were New York Times bestsellers.
Other Seitz books include the New York Times bestsellers The Sopranos Sessions and Mad Men Carousel; TV (The Book), The Deadwood Bible: A Lie Agreed Upon, and The Wes Anderson Collection: The French Dispatch. He is also an interviewer, moderator, and film programmer who has curated and hosted film and TV presentations for the Museum of the Moving Image, IFC Center, San Francisco's Roxie Cinema, and other venues. He has launched a Dallas extension of his MZS Film Series at the historic Texas Theater. On October 3-6, 2024 he brought the legendary filmmaker Oliver Stone back to Dallas for a historic return to the city and the Texas Theatre!
Judith is quoted as saying "his hobbies include exotic dancing, moonwalking, and affixing masking tape labels to every food item in the refrigerator, including eggs. Oh and he has the attention span of a gnat." MZS agreed to it all except the moonwalking.